Apple, the Mac and the Future of Computing
When Apple held a Mac-specific event a few months back, many were hopeful. Updates across the Mac line-up had been delayed, and expectations were high. As they announced the new MacBook Pros and the event drew to a close, there was an incredibly strong response from the Apple community.
Unlike typical Apple events, the response was not uncontrollable excitement or even reserved interest. Instead professional Mac users responded with resounding anger and frustration.
This anger was directed at a myriad of things all at once. These MacBook Pros aren't as powerful as many had hoped, and the price has been raised significantly. The new MacBook Pros are missing standard ports. Apple has replaced them with USB-C (which means the dongle life for many pro users).
Most notably though, much of the Mac community was angry at the absence of Mac Pro and Mac Mini updates. This is not because a majority of Mac users buy those devices (a small percentage do). People were upset because of what they interpreted this to mean for the future of the Mac.
After an already elongated update cycle, a disappointing MacBook Pro update and no mention of the Mac Pro or Mac Mini led many to believe that the Mac is dying. Apple would of course dispute that claim.
Although I believe Apple will continue to update the Mac lineup for the foreseeable future, I won't be surprised if the cadence continues to slow and the prices continue to rise.
Our phones have become our primary computers. For much of the world, a smartphone is the only computer they need, and for a growing number, tablets are powerful enough to take over the PC role.
Desktops and laptops will be part of our society for a very long time, but they will become less and less prevalent. The future of computing is not the Mac.
Header image from Pixabay.